Are you a start-up SME looking to grow quickly, a scale-up business or perhaps a marketing professional? Join us at our innovative workshop for an introduction to the concept of Customer Journey Design. This customer-driven process can shorten sales cycles, increase lifetime customer value and create remarkable customer experiences while promoting a genuine marketing approach.
Our 3 hour workshop will focus on:-
- What is Customer Journey Design and why is it important
- The 5 P’s - Purpose, People, Proposition, Position, Planning
- End discovery – 15 questions to help you get started